Film: Iddarammayilatho
Starring: Allu Arjun, Amala Paul,Catherine Tresa
Director: Puri Jagannadh
Producer: Bandla Ganesh
Banner: Parameswara Arts
Music: Devi Sri Prasad
Story
Akansha (Catherine Tresa) is the
daughter of Union Minister (Rao Ramesh). She moves to Spain for further
studies and finds Komali’s (Amala Paul) personal diary in her room. The
dairy encloses the love story of Komali (Amala Paul) and Sanju Reddy
(Allu Arjun). Their love story ends abruptly and in the process of
knowing further details Akanksha falls in love with Sanju and what
happens next forms the crux.
Performances
Allu Arjun impresses
once again with his stylish costumes and dance sequences. He succeeded
to show the diverse emotions and also performed very well in performing
stunts sequences.
Amala Paul had a decent role as Komali. She suited herself as Brahmin girl and her pairing with Allu Arjun is quite decent.
Catherine Tresa
impresses everyone with her dance moves. She finely fits herself
Akanksha and sends a message that she isn’t a hesitant of skin show in
future.
Brahmanandam failed to
impress as Phidel Brahma, and his scenes with Ali (Psycho Govind) are
not at all tickling. Other casts are just adequate with their assigned
roles.
Technical Analysis
Cinematography by Amol Rathod is
first-class and the film looked quite colorful, Devi Sri’s music is good
and the background score has required essence. Puri Jagannath’s
direction is good while the screenplay is taut packed with racy
entertainment. Editing isn’t crisp and lacks its pace at few moments.
Production values of Parameshwara Art Productions are very lavish.
Analysis
Iddarammayilatho story has nothing new
to offer. The only thing that counts in this picture is highly technical
standards and Allu Arjun’s stylish avatar. Director Puri Jagannadh has
missed many key points which make the plot inconvincible. Unlike Puri’s
previous movies, Iddarammailatho lacks Puri’s punch dialogs and comedy
scenes by Brahmanandam and Ali are unbearable. The best part of movie is
Allu Arjun’s performance in interval bang. He performed quite well in
dance sequences and stunts. The only backdrop of this movie will be
lengthy second half. Director Puri Jagannadh should have been more
careful in trimming the unwanted scenes to maintain the constant pace
and keep audience interesting.